/* =========
   Premium Base
   ========= */
:root{
  --bg: #ffffff;
  --text: #0b0f14;
  --muted: #495563;
  --line: rgba(11,15,20,.10);
  --soft: rgba(11,15,20,.04);
  --dark: #0b0f14;
  --dark2:#0f141b;
  --accent: #111827;

  --radius: 18px;
  --shadow: 0 18px 60px rgba(11,15,20,.12);
  --shadow2: 0 10px 30px rgba(11,15,20,.10);

  --max: 1160px;
}

*{ box-sizing:border-box; }
html,body{ margin:0; padding:0; }
body{
  font-family: ui-sans-serif, system-ui, -apple-system, Segoe UI, Roboto, Arial, sans-serif;
  background: var(--bg);
  color: var(--text);
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: geometricPrecision;
}

img{ max-width:100%; display:block; }
a{ color:inherit; text-decoration:none; }
p{ margin: 0 0 14px; }

.container{
  width: min(var(--max), calc(100% - 40px));
  margin: 0 auto;
}

.skip{
  position:absolute; left:-9999px; top:auto; width:1px; height:1px; overflow:hidden;
}
.skip:focus{
  left: 16px; top: 12px; width:auto; height:auto; padding:10px 12px;
  background:#fff; border:1px solid var(--line); border-radius:12px; z-index:9999;
}






/* =========
   Header / Nav
   ========= */
.header{
  position: sticky;
  top: 0;
  z-index: 50;
  background: rgba(255,255,255,.84);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--line);
}

.header__inner{
  display:flex;
  align-items:center;
  justify-content:space-between;
  gap: 16px;
  padding: 14px 0;
}

.brand__name{
  font-weight: 650;
  letter-spacing: .2px;
}

.nav{
  display:flex;
  align-items:center;
  gap: 18px;
  font-size: 14px;
  color: var(--muted);
}
.nav a:hover{ color: var(--text); }

.btn{
  display:inline-flex;
  align-items:center;
  justify-content:center;
  gap: 10px;
  padding: 12px 16px;
  border-radius: 999px;
  border: 1px solid rgba(11,15,20,.18);
  background: var(--dark);
  color: #fff;
  font-weight: 650;
  box-shadow: 0 10px 24px rgba(11,15,20,.16);
}
.btn:hover{ transform: translateY(-1px); }
.btn--ghost{
  background: transparent;
  color: var(--text);
  box-shadow: none;
}
.btn--small{ padding: 9px 14px; font-size: 13px; }

.burger{
  display:none;
  width: 44px; height: 44px;
  border-radius: 12px;
  border: 1px solid var(--line);
  background: #fff;
  align-items:center;
  justify-content:center;
  gap: 4px;
  cursor:pointer;
}
.burger span{
  display:block;
  width: 18px;
  height: 2px;
  background: var(--text);
  border-radius: 99px;
}

.mobile{
  border-top: 1px solid var(--line);
  background: rgba(255,255,255,.95);
}
.mobile__inner{
  padding: 14px 0 18px;
  display:grid;
  gap: 10px;
}
.mobile__inner a{
  padding: 12px 14px;
  border-radius: 14px;
  border: 1px solid var(--line);
  background: #fff;
  color: var(--text);
}
.mobile__inner .btn{
  border: none;
}

/* =========
   Hero
   ========= */
.hero{
  padding: clamp(34px, 6vw, 76px) 0 34px;
  background:
    radial-gradient(1000px 420px at 12% 0%, rgba(11,15,20,.05), transparent 62%),
    radial-gradient(900px 420px at 88% 10%, rgba(11,15,20,.04), transparent 60%);
}

.hero__grid{
  display:grid;
  grid-template-columns: 1.05fr .95fr;
  gap: clamp(22px, 4vw, 50px);
  align-items:center;
}

.eyebrow{
  font-size: 12px;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 10px;
}

h1{
  margin: 0 0 10px;
  font-size: clamp(34px, 4.2vw, 56px);
  line-height: 1.06;
  letter-spacing: -0.02em;
}

.hero__stack{
  font-size: clamp(16px, 1.6vw, 20px);
  color: var(--text);
  margin: 0 0 14px;
}

.hero__lead{
  color: var(--muted);
  max-width: 60ch;
}

.hero__cta{
  display:flex;
  gap: 12px;
  flex-wrap: wrap;
  margin: 18px 0 16px;
}

.pillrow{
  display:flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-top: 8px;
}
.pill{
  font-size: 13px;
  color: var(--text);
  padding: 9px 12px;
  border-radius: 999px;
  border: 1px solid var(--line);
  background: rgba(255,255,255,.7);
}
.pill:hover{ border-color: rgba(11,15,20,.22); }

.frame{
  border-radius: var(--radius);
  overflow:hidden;
  border: 1px solid var(--line);
  background: #fff;
  box-shadow: var(--shadow);
}
.frame img{
  width: 100%;
  height: clamp(320px, 42vw, 520px);
  object-fit: cover;
}

.frame--soft{
  box-shadow: var(--shadow2);
}

.hero__note{
  display:flex;
  align-items:center;
  gap: 10px;
  margin-top: 12px;
  color: var(--muted);
  font-size: 13px;
}
.dot{
  width: 9px; height: 9px;
  border-radius: 50%;
  background: var(--text);
  opacity: .25;
}

/* =========
   Strip
   ========= */
.strip{
  padding: 18px 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  background: rgba(11,15,20,.02);
}
.strip__inner{
  display:grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 14px;
}
.strip__item{
  display:flex;
  gap: 12px;
  align-items:flex-start;
  padding: 14px 14px;
  border-radius: 16px;
  border: 1px solid var(--line);
  background: rgba(255,255,255,.7);
}
.kpi{
  font-weight: 800;
  color: rgba(11,15,20,.25);
  letter-spacing: -0.02em;
}
.strip__title{ font-weight: 700; }
.strip__text{ color: var(--muted); font-size: 14px; }

/* =========
   Editorial sections
   ========= */
.editorial{
  padding: clamp(40px, 6vw, 90px) 0;
}
.editorial--alt{
  background: rgba(11,15,20,.02);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.editorial__grid{
  display:grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(18px, 4vw, 48px);
  align-items:center;
}

.editorial__grid--reverse .editorial__meta{ order: 2; }
.editorial__grid--reverse .editorial__media{ order: 1; }

.num{
  font-size: 44px;
  line-height: 1;
  font-weight: 800;
  color: rgba(11,15,20,.18);
  letter-spacing: -0.02em;
  margin-bottom: 10px;
}

h2{
  margin: 0 0 10px;
  font-size: clamp(24px, 2.4vw, 34px);
  line-height: 1.18;
  letter-spacing: -0.01em;
}

.editorial__lead{
  color: var(--muted);
  font-size: 16px;
  margin-bottom: 14px;
}

.bullets{
  margin: 0;
  padding: 0;
  list-style: none;
  display:grid;
  gap: 10px;
}
.bullets li{
  padding-left: 26px;
  position: relative;
  color: var(--text);
}
.bullets li::before{
  content: "✓";
  position: absolute;
  left: 0;
  top: 0;
  color: rgba(11,15,20,.55);
  font-weight: 900;
}

/* =========
   CTA
   ========= */
.cta{
  padding: clamp(44px, 7vw, 96px) 0;
  background:
    radial-gradient(900px 420px at 15% 0%, rgba(255,255,255,.06), transparent 60%),
    radial-gradient(900px 420px at 85% 10%, rgba(255,255,255,.04), transparent 60%),
    linear-gradient(180deg, var(--dark), var(--dark2));
  color: #fff;
}

.cta__inner{
  display:grid;
  grid-template-columns: 1.1fr .9fr;
  gap: clamp(18px, 4vw, 44px);
  align-items:start;
}

.cta__eyebrow{
  font-size: 12px;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: rgba(255,255,255,.70);
  margin: 0 0 10px;
}

.cta__text{
  color: rgba(255,255,255,.78);
  max-width: 62ch;
}

.cta__card{
  border-radius: 18px;
  border: 1px solid rgba(255,255,255,.14);
  background: rgba(255,255,255,.06);
  padding: 18px;
  box-shadow: 0 18px 60px rgba(0,0,0,.28);
}
.cta__card h3{ margin: 0 0 6px; }
.small{ font-size: 14px; color: rgba(255,255,255,.78); }

.btn--full{
  width: 100%;
  margin-top: 10px;
  border: 1px solid rgba(255,255,255,.22);
  background: #fff;
  color: var(--dark);
  box-shadow: none;
}
.btn--full:hover{ transform: translateY(-1px); }

.cta__meta{
  margin-top: 10px;
  font-size: 12px;
  color: rgba(255,255,255,.68);
}


/* ===============================
   Externe Shop-Links (Desktop + Mobile)
   =============================== */

a.extlink{
  color: var(--dark) !important;
  font-weight: 650 !important;
  text-decoration: underline !important;
  text-decoration-thickness: 2px !important;
  text-underline-offset: 3px !important;
  text-decoration-color: rgba(11,15,20,.35) !important;
  transition: all .2s ease !important;
}

a.extlink:hover{
  text-decoration-color: rgba(11,15,20,.8) !important;
  background: rgba(11,15,20,.05) !important;
  padding: 2px 6px !important;
  border-radius: 8px !important;
}

a.extlink:focus-visible{
  outline: 2px solid rgba(11,15,20,.4);
  outline-offset: 3px;
}



.hero__quote{
  margin-top: 18px;
  padding-left: 18px;
  font-size: 15px;
  font-style: italic;
  color: var(--muted);
  border-left: 3px solid rgba(11,15,20,.2);
  max-width: 420px;
}

/* =========
   Footer
   ========= */
.footer{
  border-top: 1px solid rgba(255,255,255,.12);
  padding: 16px 0 22px;
  background: var(--dark2);
  color: rgba(255,255,255,.74);
}
.footer__inner{
  display:flex;
  gap: 10px;
  flex-wrap: wrap;
  align-items:center;
}
.footer a{ color: rgba(255,255,255,.80); }
.sep{ opacity: .6; }

/* =========
   Responsive
   ========= */
@media (max-width: 980px){
  .nav{ display:none; }
  .burger{ display:flex; }

  .hero__grid{ grid-template-columns: 1fr; }
  .strip__inner{ grid-template-columns: 1fr; }
  .editorial__grid{ grid-template-columns: 1fr; }
  
  .cta__inner{ grid-template-columns: 1fr; }
  .frame img{ height: 380px; }
}

@media (max-width: 520px){
  .container{ width: min(var(--max), calc(100% - 28px)); }
  .btn{ width: 100%; }
  .btn--ghost{ width: 100%; }
  .hero__cta{ gap: 10px; }
  .frame img{ height: 320px; }
}

/* Mobile: in allen Sektionen zuerst Bild, dann Text */
@media (max-width: 980px){
  /* HERO */
  .hero__grid{
    grid-template-areas:
      "media"
      "copy";
  }
  .hero__media{ grid-area: media; }
  .hero__copy{ grid-area: copy; }

  /* EDITORIAL (alle Sektionen) */
  .editorial__grid{
    grid-template-areas:
      "media"
      "meta";
  }
  .editorial__media{ grid-area: media; }
  .editorial__meta{ grid-area: meta; }

  /* optional schöner Abstand */
  .hero__media, .editorial__media{ margin-bottom: 12px; }
}

/* Mobile: überall erst Bild, dann Text (sicher via Flex) */
@media (max-width: 980px){

  /* HERO */
  .hero__grid{
    display: flex;
    flex-direction: column;
  }
  .hero__media{ order: 1; margin-bottom: 12px; }
  .hero__copy { order: 2; }

  /* ALLE SEKTIONEN (editorial) */
  .editorial__grid{
    display: flex;
    flex-direction: column;
  }
  .editorial__media{ order: 1; margin-bottom: 12px; }
  .editorial__meta { order: 2; }